Spark Life · Pricing

Select a plan.

Pro gives you the full AI sales hub. Starter runs it without the AI agent. Growth keeps it fed with fresh Meta leads. No setup fee — try it free for 14 days. Or start at $0 with the AI Training Simulator.

One payment a month — switch to bi-weekly to split it into smaller payments

Starter Plan CRM + Dialer
$199
/month
Starts with a 14-day free trial
  • Sales CRM · 1,000 contacts
  • Multi-line power dialer
  • 10 active SMS + email drip campaigns
  • Commission + production tracking
Compare all features
Join Starter Plan
No setup fee Cancel anytime
Pro Plan CRM + Dialer + AI Agent
$399
/month
Starts with a 14-day free trial
  • Everything in the Starter Plan
  • Spark AI Agent + AI dialer
  • Unlimited contacts + drip campaigns
  • Live AI coaching + underwriting
  • 10,000 AI credits every month
Compare all features
Join Pro Plan
No setup fee Cancel anytime
Growth PlanBest Value CRM + Dialer + AI + Meta Leads
$999
/month

Pro platform + Meta Lead Subscription

  • Everything in the Pro Plan
  • Exclusive Meta leads
  • Real-time lead delivery
  • Managed ads with a daily budget you control
Compare all features
Join Growth Plan
No setup fee Cancel anytime
Training PlanFree plan AI Training Simulator only
Free

For brand-new agents who want reps before real leads. Practice full sales calls against AI prospects, get graded, and show up to your first real dial ready to close.

What's included:

  • Full AI Training Simulator — unlimited mock sales calls
  • Every difficulty, lead type + product — warm to tough, veterans + first responders, final expense, term, IUL
  • Demo eApps for every carrier — Americo, Aetna, Mutual of Omaha, Transamerica + more
  • Every call recorded, transcribed + graded
  • Upload your sales scripts — graded on how well you follow them
  • Submit A2P registration while you train — approved before you go live
Start Training Free
No subscription Upgrade anytime — keep your history

You only fund AI credits — they power your simulated prospects and call grading. Your card covers credits, nothing else. Credit + usage rates are right below.

Up to 10,000 AI credits included every month

Credits power every AI function in Spark — your agent's work, agent and customer conversations, AI underwriting, and coaching. Free trials start with 2,000 AI credits — your plan's full credits unlock once you're a paid account: 10k a month on Pro and Growth, 1k a month on Starter. On the free Training Plan you simply purchase the credits you train with. Purchase more anytime, and any credits you buy roll over to the next month if you don't use them.

Messaging (SMS)
SMS — Outbound
per segment
$0.013 / seg
SMS — Inbound
per segment
$0.009 / seg
Voice
Voice — Outbound
per minute
$0.015 / min
Voice — Inbound
per minute
$0.012 / min
Phone numbers
Local phone number
per number / month
$1.50 / mo
First phone number
one per account
Free
A2P registration
Free trial or Training Plan
one-time registration
$25 one-time
Paying customers
one-time registration
Free

Your subscription covers the entire Spark Life platform — messaging, voice, and phone numbers are billed separately at the per-use rates above. You fund an SMS & Phone wallet and we deduct usage from it as you go, and any balance you don't use rolls over every month. SMS is billed per segment and voice per minute. A2P registration is a carrier requirement for business texting — a one-time $25 fee while you're on the free trial or the free Training Plan, and free once you're a paying customer.

Find your fit. Feature by feature.

Compare what’s included in Starter, Pro, and Growth.

Swipe across to compare all three plans.

FeatureStarterProGrowthBest ValueEverything in Pro + Meta leads
CRM & team tools
Sales CRM + pipeline1,000 contactsUnlimitedUnlimited
Custom dispositions
Send card + license in one tap
In-app Lead Marketplace
Commission + production tracking
The Arena — leaderboards + competitions
Recruiting + onboarding tools
Mobile app access
AI agent & intelligence
Spark AI Agent
AI dialer — voice, live transfers + scheduling
AI underwriting
Live AI coaching + transcripts + summaries
AI lead text messaging
AI credits each month1,00010,00010,000
Calling & follow-up
Multi-line power dialer
Call screener bypass
Voicemail drop + local caller ID
Secure SSN + banking request links
Call recordings, notes + call memory
SMS + email drip campaigns10 activeUnlimitedUnlimited
No-show recovery + appointment reminders
Webhooks1 webhookUnlimitedUnlimited
Meta lead generation & setup
Exclusive Meta leads
Real-time lead delivery
Get leads on day one
Accelerated learning phase
Daily budget you control
Leads tracked to placed premium
Live cost-per-lead + spend visibility
No setup fee

Checks show what’s included after your trial. Messaging, voice, and phone numbers are billed separately at the rates above. Meta lead generation is available as an add-on to Starter and Pro.

Try all features during your trial

For 14 days you get everything in Pro — the AI agent, AI dialer, coaching, underwriting, and full credits. When the trial ends, the Pro-only features switch off and anything your agent was set up to run stops with it. Nothing is deleted: your data, knowledge files, and history are backed up, and it all starts right back up if you upgrade to Pro.

Upgrade to Growth for managed Meta leads.

Both options below move you to the same Growth Plan at $999/month. The additional cost depends on your current plan.

Meta Lead Subscription

Spark builds and runs your Meta ads for you — fresh, exclusive leads drip in from one pooled, seasoned ad engine.

Pick a daily budget and lead types — watch cost-per-lead live and adjust anytime.

Starter → Growth+$800/mo
Adds Pro’s AI features and managed Meta lead generation.
Pro → Growth+$600/mo
Keeps your Pro features and adds managed Meta lead generation.
Limited seats — first come, first serve.

Growth is open to join right now. Once seats hit capacity, new members start on Starter or Pro and activate Growth as seats open back up.

FAQ

Questions, answered.

What's the difference between Starter, Pro, and Growth?

The Starter Plan is the platform without the AI agent — you still get the CRM, power dialer, custom dispositions, drip campaigns, Lead Marketplace, and tracking; you just work the leads yourself instead of having an AI employee on every one. Your 14-day free trial still includes the AI agent, so you can see what it does before you choose.

The Pro Plan is the complete platform — the CRM, multi-line dialer, AI sales agent, AI voice, automated SMS and email follow-up, live transfers, leaderboards, downline visibility, commission tracking, and the in-app Lead Marketplace. Bring your own leads or buy them on demand, and work everything from one hub.

The Growth Plan is everything in Pro plus Spark's managed Meta lead generation — we build and run the ad campaigns for you, and fresh, exclusive leads drip straight into your account in real time. Same platform, with the lead engine switched on.

Is there a free trial?

Yes. Both the Starter and Pro Plans start with a 14-day free trial, so you can work leads in the platform before you commit. The trial includes the full AI agent on either plan. You'll add a payment method when you sign up, and you won't be charged until the trial ends — so you can cancel anytime before then and pay nothing.

What does the free Training Plan include?

The Training Plan is $0 forever and includes one thing: the full AI Training Simulator. Run unlimited AI-simulated sales calls — pick your difficulty, lead type, and product — practice demo carrier eApps start to finish, upload your own scripts, and get every call recorded, transcribed, and graded.

The rest of the platform stays off — no CRM, dialer, campaigns, or AI agent until you upgrade. You'll add a card at signup, but it only funds the AI credits that power your simulated prospects (rates in the usage table above) — there's no subscription charge. You can also submit your A2P registration while you train (the one-time $25 registration), so business texting is approved and ready the moment you upgrade to Starter or Pro.

What happens to my AI agent when the Starter trial ends?

On the Starter Plan, your AI agent is shut down when your 14-day trial ends. Anything it has been set up to run stops with it — follow-ups, campaigns it was driving, and work you may not see listed anywhere.

Nothing is deleted. Your data, knowledge files, and conversation history are all kept, and everything starts right back up if you upgrade to the Pro Plan.

Is there a setup fee?

No. There's no setup fee on any plan, and the managed Meta lead generation in Growth has no setup fee either.

How does bi-weekly billing work?

Bi-weekly is a payment cadence, not a separate plan. Instead of one payment a month, you're billed every two weeks — 26 smaller payments a year. Bi-weekly pricing runs 15% higher than the monthly rate spread across those payments: $106 per payment for Starter, $212 for Pro, and $531 for Growth.

Can I buy leads inside Spark?

Yes — two ways, both built right into Spark.

Lead Marketplace (all plans). Buy on demand from Spark-partnered lead vendors at discounted, member-only pricing — pick your lead type, category (volume, high-intent, or aged), and the exact volume you want. Those leads flow directly into Spark, so you work them from the CRM, dialer, AI assistant, campaigns, and source-ROI tracking instead of buying in one place and managing them somewhere else.

Managed Meta lead generation (Growth). A done-for-you managed lead service. You set a daily budget and pick the lead type you want to target; Spark builds and runs the Meta ad campaigns for you, and fresh, exclusive leads drip straight into your account in real time.

What makes it different: every agent's ad spend is pooled into one seasoned ad account and pixel and shared round-robin by your portion of the spend — so there's no competition between agents, a far shorter learning phase, and consistent cost-per-lead and quality from day one. There's no setup fee, and you can watch your cost-per-lead and spend and adjust your budget anytime. See the Lead Systems page for the full breakdown.

Why are Growth seats limited?

Growth includes managed Meta lead generation, and every account we activate takes real capacity — campaign setup, budget ramp-up, lead routing, and support. So we onboard a set number of agents per day to keep lead quality and cost-per-lead steady. Seats are first come, first serve — join while they're open, and once we hit the cap, new members start on Starter or Pro and activate Growth as seats free up.

How do I access the Meta Lead Subscription?

Through Spark Life Growth. Join the Growth Plan directly while seats are open. If seats are full, start on Starter or Pro and activate Growth from your dashboard the moment a seat opens.

When do I start paying for Growth?

If Growth is open, you pay $999/mo when you sign up. If seats are full, you start on the Starter or Pro Plan and pay for Growth only when your seat opens and you activate — pro-rated from your activation date. Starting Starter or Pro never automatically charges you for Growth.

Can I cancel anytime?

Yes. Spark Life is month-to-month — no long-term contract, on every plan.

When can I start?

The Starter and Pro Plans are open to producers and agencies now — sign up and you're working leads the same day. Growth is open too while seats last — join it directly, or if seats are full, start on Starter or Pro and activate the moment one frees up.